November 16, 2020
New and Improved BEARD SAUCE!
First off, I want to say thank you to everyone who has purchased Beard Sauce in the last two years! As we approach our two year anniversary, I wanted to do something BIG to celebrate Beard Sauce.
There are a few things I want you to know about Beard Sauce:
There are a few things I want you to know about Beard Sauce:
1) DOUBLE THE SAUCE
Because of your generosity, we have been able to purchase larger and larger quantities of raw stock. This lowered our overall cost on Beard Sauce. So, I wanted to turn around and give those savings to you. We just doubled the size of Beard Sauce from 1 oz to 2 oz at no additional cost!
2) NEW ARTWORK
With the new design, I wanted to return to the lighthearted fun of the original sauce. I felt like maybe I tried to make Beard Sauce too serious in its design and that was totally my bad. #makebeardsaucefunagain
3) IMPROVED FORMULA
I wanted to take what works so well in Beard Sauce and add some high-quality extras to really flesh out what Beard Sauce is. We kept the base formula the same, added a carrier oil, and added botanicals like Aloe, Irish Moss, Marshmallow Root, and more. We also added in some Vitamin E oil. I did this because I want to give you the best Beard Sauce possible.
4) NEW SCENTS!
Lastly, we have added 2 new scents to our normal lineup! First is what we are affectionately calling LOCKDOWN, because well it's 2020 and I know we all know the inspiration behind the name. Lockdown is our most intensely aromatic blend with a unique cooling sensation is a blend of herbal spiciness with a touch of citrus and mint. Secondly, we have added SHENANIGANS, which is a much lighter scent consisting of grapefruit, lime, and ginger to create an effervescent, refreshing scent reminiscent of the classic moscow mule.
(A little house keeping about the new scents: I now only have 1 product page for Beard Sauce and each scent is a variant you pick in the drop down menu. I thought this might be easier for those on mobile who want to buy multiple scents but don't want to have to deal with multiple product pages.)
I am really excited about this upgrade we are bringing to Beard Sauce and hope you are too. We have several more new things in the works with Beard Sauce and this refresh is only the beginning.
Click over to the new product page to see the full scent list and the new ingredient list. In the coming weeks, I will be highlighting some of the new ingredients and why they were chosen for the reformulation.
